Overview

The ability of employees to deploy effective sales skills plays a crucial role in ensuring good communication and positive customer service. A well-trained workforce leads to increased sales. Employees who receive thorough training are equipped with the knowledge and expertise to effectively serve customers and handle various situations, ultimately increasing the likelihood of achieving positive outcomes.

A slick sales process contributes to improved customer retention. When customers are satisfied with the products or services of a company and perceive the organisation as reliable, they’re more likely to become repeat customers. Additionally, they may share their positive experiences, enhancing the company’s reputation.

This course provides the tools to increase confidence and expertise, to navigate the sales process with finesse, connect with customers on a deeper level, and close deals that drive your organisation towards continued success.

Outline Learning Objectives:

• To put it simply, this course is aimed at helping to improve the learner’s selling skills
• Understand the importance of sales skills
• Explain some of the psychological concepts behind sales skills and why people buy
• Adopt a mindset that focuses on the buyer’s needs
• Use solution selling to position a sale towards the issue a customer is having
• Apply specific sales skills, tools and techniques to gain results

Audience:

Although predominantly aimed at salespeople, this course would suit many employees, as sales plays a part in many roles.