Closing the Sale

Overview

The sale can close at various stages of the sales process. Understanding where that can happen, and formally asking for the business is a crucial step. This module explores the different closing techniques that you can apply when closing the sale, including what to do if there is a delay and interest remains.

Objectives

By the end of the course, learners will be able to:

• Review what the formality of closing the sale involves, including different closing techniques you can apply;
• Evaluate the buying signals you need to be listening and looking out for;
• Recognise the benefit of showing empathy if there is delay in the sales process and how this can strengthen your relationship;
• Assess strategies for managing delays;
• Realise the final critical steps once you close the sale;