Overview

Analytical and critical thinking skills are important in sales because they allow salespeople to understand their clients' needs and preferences, evaluate the effectiveness of their sales strategies, and make informed decisions.

Objectives

By the end of the course, learners will be able to:

• Review the difference between analytical and critical thinking, and why they matter in sales;
• Investigate how to develop analytical and critical thinking skills;
• Identify common barriers to problem-solving, and how to become better at solving problems;
• Assess the cause and effect model to problem-solving in sales and how to apply it;
• Discover the impact of bias, and how to manage it;