Customer Experience: Building a customer-centric culture

Overview

Building a customer-centric culture is part of the excellent Customer Experience suite. In this course, Christina Dolding, an award-winning, highly experienced consultant specialising in customer and colleague experience, discusses the importance of creating a customer-centric culture. The course also explores how to foster the right culture that puts the customer at the center of everything you do.

Learning Outcomes

By the end of this module, you’ll be able to:

• Describe a customer-centric culture
• Identify the best approaches that you can help you contribute to this culture in your organisation
• Recognise the role employees and leaders play in creating customer-centric culture